Patterns
Consent banner
How can we ensure a holistic and accessible approach to managing consent for cookies and tracking technologies?
A consent banner should give users genuine control over their own data. At the same time, it must be clear, understandable and accessible to everyone. Today, this is handled differently across public services, both in terms of language, design, equal presentation of choices and technical implementation.
A shared pattern for consent banners can contribute to:
- A more consistent and recognisable user experience
- Equal presentation of choices, without manipulative design
- Improved accessibility and inclusive design
- Clearer distinction between necessary and optional technologies
- A shared understanding of recommended interaction and behaviour
Work in progress
A cross-agency working group is developing common guidelines and recommendations for this topic during spring 2026. We greatly appreciate input from anyone with relevant experience, insights or results from user testing. You are welcome to contribute in the related GitHub discussion thread.